10 Professional Tips to create a custom real estate web design

10 Professional Tips to create a custom real estate web design


Creating a real estate website is as complex as pursuing clients looking for a house in the locality. A construction-centric internet site isn’t your typical eCommerce store where you can copy-paste and get started! Remember, no Shopify, Magento, OpenCart, and other building platforms would be helpful. You have to construct your floor-to-roof design to keep things moving in your favor. Also, you should have enough knowledge of how things work online. It’s not an office setting where you can brag about your business. Instead, it’s an arena where you can demonstrate your constructive mind well before construction contracts.

Furthermore, a real estate web design is like a mezzanine floor where you can bring your skills to the brim. You can represent your talents and endowments by creating an attention-grabbing landing page. In this way, you can land the best real estate deals of your life. Therefore, come with an efficient site and mind to become a distinguished proprietor for landholdings.

Make sure you’re creating a website for your clients. It should be a straightforward platform with all the briefs and details in a precise manner. Besides, your platform is enough to attract potential customers who want to buy a house. You can imagine lots of things you can add or declutter from your website. In the meantime, here are some great tips to improve your realtor website design.

1. Humanize the layout – personify for added UI effect

As easy as it can get! Create a flexible online platform to sell and bargain property. Add numerous flows, funnels, and features that target your audience in a friendly manner. Cultivate the right real estate web design with noticeable and straightforward on-site content and structures. Hence, make your website the best hunting ground for discovering the ideal property out of countless listings. It makes’ sense, right?!

2. Use ‘evergreen’ real estate themes – use natural environment outlines

Never go astray by taking in-house visitors to the backyard or into the woods. Nonetheless, you can keep your site green with all the avocados, jades, limes, and olives. Make them feel as If they’re present in an actual physical environment where they can sense things. There are sundry home and house themes available for free on the internet. Popular sites to download incredible layouts include WordPress, OceanWP, AgentPress Pro, Ultra, Presence, and Divi, to name a few.

3. Create a user’s dashboard – improve real estate website UX

User experience is the ultimate element that captures the hearts. You don’t want potential buyers to come like a calm breeze and go way like a hurricane. Do not hurry by adding a flurry of pointless features. Instead, make them stay like all four seasons. Hence, create a control panel with easy buttons, up-down knobs, and other usable switches. In other words, give users all the keys of your site to unlock things they’d be interested in. You can also hire a realtor web development agency to assist you in this intimidating ‘website construction process.

Furthermore, always use facts and authentic details on your site. Apply inspirational cues and business prompts to promote your real estate business online. Make sure you add specific information instead of making bold “groundless” claims on the website. As well, give a behind-the-screen sneak peek to the customers. Bridge a connection of loyalty and emotions. Use the right words and phrases to express yourself and your real estate business.

4. Add visuals and videos – imageries of infrastructure and neighborhoods

You cannot go wrong with pictures. These help you in creating an unforgettable experience for the customers. Thus, increasing the chances of returning customers to seal the deal with you. Therefore, your real estate web design should also include exhibition-worthy images of houses, apartments, condos, manors, huts, and whatnot.

Moreover, you can add images for specific headings and insert alt-tags into images. These alternate texts will be helpful for your site to rank on the SERPs’ top pages. Besides, it’s a great way to inform website visitors that you’re familiar with different types of housing schemes. Using images with content is the best way to express your realtor business to the world.

5. Use brick reds, garden greens, and pathway greys – carefully choose colors

Comparable to the theme and overall layout of your website, you can make the most by using natural “brick-and-mortar shades. Apply the correct contours and gradients by using appropriate colors that compliment the real estate business. The best colors you can pick are the cues and hues in and around a house setting. Reread the caption for a better “inspired” understanding, or hire a realtor web development firm to assist you in coloring your website.

6. Offer ideal properties as products – provide searchable listings

First and foremost, potential home buyers should have access to property MLS listing(s). It is the most significant feature you should add to your real estate website. Without it, your site feels like it’s a mock version of a realtor platform. It is a crucial asset of your landholdings website that can either make you or break you.

7. Create a hierarchy like a house construction – easy stepwise navigations

Place each brick perfectly. You don’t want to make the wall fall on you and crumble all your dream like bread crumbs. Staying away from the bakery and coming back to the house settings, your real estate web design should be like a ladder that takes one step at a time. Therefore, create the content of your website in small stages. Your real estate web design should show each buyable process should be easy to comprehend for your clients.

8. Keep links up-to-date – ensure contemporary construction renovations and fittings

Another great way to maintain your construction website is by adding appropriate hyperlinks. Each link you insert in a word should provide the latest information about the realtor business. Hence, update your website regularly to help clients buy their desirable property.

9. Offer customer-centric content on your website – provide genuine estate information

Provide authentic information to your customers about the real estate business. Besides, it is the best way to attract potential buyers who might be interested in properties you’re selling. Do not forget to add easy-to-understand information that has no constraints for specific age groups. Instead, write content that even youngsters can understand and inform their parents about it. After all, it’s the kids that choose the next family house, right?!

10. Keep things clean and consistent – brick-by-brick, calm, and cemented

Everything should be in place, intact, willing, and dedicated. In this way, you can tell your clients that you are a committed person with no confusion whatsoever. Your real estate website reflects the same traits. Thus, help you win clients every other day!